Madhouse is a leading independent mobile advertising solution provider supporting top brands and mobile content providers in Central and Eastern Europe. We are creating mesmerizing ad experiences on mobile screens since 2010, aiming to reshape and elevate the mobile advertising market in the region. Our goal is to constantly invent revolutionary new methods to reach consumers through their mobile devices with impactful but polite and fascinating ad formats.
Check out our mobile advertising solutions, and dive into the almost unlimited mobile ad formats we could offer for your brand!
We have written about the importance of viewability in digital advertising early last year. Ever since we have gathered a lot of experience and many things have changed in the industry, so we decided to dedicate a second overview to this topic.
If the last six years were called ‘the year of mobile’ then 2016 – and 2017 as well – must be the year of mobile video. Let’s see why.
We have already listed our wishes for 2017, so now let’s kick off the new year with a compilation of 2016’s bests&peaks.
I’ve come to the end of my article series or at least I think so. What I definitely promise is that the finale will be like in tv serials, a tiny chance would be left to continue it.